SBO Advocates

Business Owner

Every Business should learn the lessons of why other’s fail.

According to the SBA Office of Advocacy, about two-thirds of businesses with employees survive at least two years, but only 50 percent make it to the five-year mark and just one-third celebrate their 10-year anniversary. Those rates have stayed consistent over the past 20 years and include almost all industries. So, why do companies fail? …

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Defined Benefit Plans: An Attractive Option for Small Businesses

Defined benefit pension plans may still be an attractive retirement benefit option for small employers. This is especially true for successful small business owners who have been too busy growing their businesses to plan for their retirement. Because of their late start, they must make up for lost time. A defined benefit plan may be …

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Keys to a Successful Social Media Campaign

By definition; marketing is the study and management of exchange relationships. The key word being relationships. Social media makes those relationships come alive. Social media is a marketing campaign and should be part a coordinated effort. To be effective it should be developed, managed, tested and measured. Don’t be fooled by the word social, all …

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